With an increasing recognition in Europe that Industry Analysts hold considerable influence over the fortunes of technology companies, organisations are investing in AR and influencer marketing programs to compete effectively and drive a positive impact on sales.

Cultivating relationships with the right analysts in the right way and at the right time need not be a complex process or an impossible feat - if you have the right tools and processes in place.

Tiger Lily’s new program of AR seminars for marketing, AR and PR professionals in the technology sector focus completely on delivering best practice guidance to guarantee effectiveness.

The newly formed AR Training Centre is based at Tiger Lily’s offices in Windsor, Berkshire, situated in picturesque grounds at the rear of Windsor Great Park.

The presenters who deliver the AR
Training Centre seminars are seasoned professionals who have held senior marketing management roles in industry and have been industry analysts. They therefore understand the internal and external challenges that you face – from gaining executive commitment to building an Analyst Relations programme, to ensuring that executive spokespeople stay ‘on message’ and maximise the time spent with the analysts.